Digital Solutions for your Music Brand

About Us

Alata

Alice

Open Sans

Noto Sans

Bebas Neue

Great Vibes

Rock Salt

Exo

Belgrano

Overlock

Cinzel

Indie Flower

Staatliches

Roboto Slab

Lato

Noto Serif

Open Sans

Montserrat

Ubuntu

Rubik

Delius

Amiri

Montserrat

Finding the little pitch within......

Pitch.

A decent pitch is the key to every activity in your music business. Whether it is to secure the services of a photographer for your next release, a promoter for your next tour, a festival producer for the hottest festival spot, an international agent to nab that support you have been chasing or your local agent and venue managers to gig consistently in your off cycles. We review your assets, resources, networks and goals while keeping a firm eye on each goal’s target market, to develop the right pitch for every goal you set in your music business.

Plan.

Pablo Picasso said: “Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.”

Sometimes, the hardest thing is to start. So we work with you to lay the framework for whatever plan you need. Whether it is for a Tour, Release, upcoming Launch or ongoing Brand marketing, we curate the best plan for you to maximise your time, energy and resources and minimise your cost.

Portfolio.

Establishing yourself as a Musician, a various stages in your career, or as  Music Professional behind the scenes, you need to create a place where potential customers , partners and fans can find and engage with you.

From your Brand to your Social Media, your Link Tree, EPK, your One Sheet to your Website, we curate a Portfolio whose job it is to get everyone from Labels to Audiences engaged.

Our Services

Subscribe to our Substack - Hacking the Musoverse

Cutting through the Noise

Designed for Live Music Venue Managers and Promoters working at scale seeking the best options in accessing supply chains and networks to attract audiences to your bar.

Muso Hacks

A directory of resources, tips and hacks for Musicians - applying for funding, pitching to Sponsors,  On Tour, Digital Marketing, Releasing Music, Booking Shows and engaging with Audiences on stage and online.

Music Real Podcast

The Music Real is a time capsule – one snapshot in time that changed our industries for good. -We documented this historic precedent with over 200 interviews with Hospitality, Music, Events and Arts icons across the world.

Subscribe Here

some pitchy comments....

Dr Vinnie Monaco

I have known Nicki for 15 years and worked with her in several capacities including in my work as CEO of Uncle Jimmy Thumbs Up! + GANGgajang. Nicki visited the Indigenous remote community of Wadeye in the NT as a volunteer and assisted our team in the delivery of the Thumbs Up! program at the school and within the community. She showed a real natural aptitude in working with children and was invaluable to me organizing and efficiently following through several key aspects of the delivery. In our work together promoting Canadian Band The Jerry Cans and GANGgajang, Nicki is always very organized and manages her and my time well.


Graham "Buzz" Bidstrup - GANGgajang/The Angels

Cat Swinton

Nicki is a truly inspiring woman that leads in her field, with integrity. Innovative and dedicated to the music industry, it is refreshing to work and form a great business relationship with such an amazing woman.


Nicki is a role model to many, working tirelessly to drive artists and musicians in a positive direction in their touring careers. She continues to come up with groundbreaking strategies to promote events and shows whilst keeping within a budget.


In a field that is constantly changing and evolving it is a credit to Nicki that she stays ahead of the game whilst keeping a calm demeanor and leading with a confident approach.

Cat Swinton - Catalyst PR

Nicki has carefully analysed a series of fundamental considerations for the music colony – career plans, mental health support, financial education and marketing support. Nichola has considered carefully the dilemma of artists who need to support themselves through playing a cover role, whilst trying to develop an independent, original music framework. She has facilitated this complex process in a practical and accessible manner. Nichola Burton speaks with a practised ease and is able to move freely between major industry stakeholders. She has focused on digital business systems within her agency, and is well versed in the administrative, compliance and governance focus required of a peak industry body in these times of extraordinary change and challenge in the live music industry. Nichola has the personal skills, digital acumen and engaging manner through a wide range of stakeholders, within a tangle of industry agendas. Her personal and brand marketing skills are superior.

John Kenny - Music Lawyer

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